Search Engine Results Page


A Search Engine Results Page (SERP) is the page displayed by a search engine in response to a query. It typically contains a list of search results, with each result containing a title, description, and URL. SERPs may also include other types of content, such as ads, images, and featured snippets.

The order in which search results are displayed on a SERP is determined by the search engine's algorithm, which considers various factors such as relevance, quality, and authority. Websites that rank higher on a SERP are more likely to attract clicks and traffic.

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